WhatsApp Business for Local Shops: 7 Ways to Get More Enquiries
WhatsApp is where most local customers prefer to talk. Seven simple setups that turn chats into orders and appointments.
In Siliguri and across North Bengal, customers would rather send a WhatsApp message than fill a form or make a call. If your business is not set up for it, you are losing enquiries. These seven steps help.
1. Switch to WhatsApp Business
The free WhatsApp Business app gives you a business profile, catalogue, labels and automated messages. Use a dedicated number for the business.
2. Complete your profile
Add your address, hours, website and a short description of what you offer.
3. Add a catalogue
List your top products or services with photos and prices. Customers can browse without asking you every question.
4. Set a greeting and away message
An instant greeting and an out-of-hours reply tell customers you will respond, even at night.
5. Save quick replies
Create shortcuts for questions you answer every day, such as price, location, timing and delivery.
6. Label your chats
Use labels like New enquiry, Quoted, Paid and Follow-up, so no lead is forgotten.
7. Add a click-to-chat link everywhere
Put your WhatsApp link on your website, Google profile, Instagram bio and ads.
Remember: only message people who have agreed to hear from you, and use approved templates for broadcasts.
For larger volumes, the WhatsApp Business API lets several agents answer and automates replies. Read about our WhatsApp Business service or talk to us.
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